Legal
Cookie Policy
What are cookies?
Cookies are small files stored on your device when you visit a website. Similar technologies, including browser storage, can also remember choices or help a website understand how it is being used.
How we use them
We keep our use of cookies deliberately limited. The website uses essential storage needed to remember your cookie preference and, if you choose to allow it, Google Analytics 4 to help us understand how visitors use the site. We do not currently use advertising, remarketing or social-media tracking cookies.
Essential preference storage
| Name | Purpose | Duration |
|---|---|---|
imaru_cookie_consent | Stored in your browser's local storage to remember whether you accepted or rejected analytics. | Up to 12 months |
This preference is necessary to remember your choice. It does not track you across websites.
Google Analytics 4
If you select Accept analytics, we load Google Analytics 4. It helps us understand information such as which pages are visited, how visitors reach the site and how the site is used. We use this information in aggregate to improve the website.
| Cookie | Purpose | Typical duration |
|---|---|---|
_ga | Helps distinguish website visitors for analytics purposes. | Up to 2 years |
_ga_<container-id> | Helps Google Analytics maintain session and measurement information. | Up to 2 years |
Analytics is optional. It is not loaded by our consent code unless you accept it. We do not use Google Analytics for advertising or remarketing on this website.
Your choice
When you first visit the site, you can accept or reject analytics. Rejecting analytics does not stop you using the website. You can change your decision at any time using the control.
You can also delete or block cookies through your browser settings. Blocking essential browser storage may mean the site cannot remember your cookie preference.
Changes to this policy
If we introduce new analytics, advertising or other tracking technologies, we will update this policy and, where required, ask for an appropriate choice before using them.
Questions
If you have questions about our use of cookies or personal information, contact property@imaru.co.uk. You can read more about how we handle website information in our Privacy Notice.